This event aims to explore the current dynamics surrounding Southeast Asia’s growing role in global supply chain diversification strategies.
This conference, in English, will feature Pavida Pananond, Professor of International Business at Thammasat Business School, Thammasat University, and short term Research Fellow at CÉRIUM, and Quynh Tran, Chief Trade Representative of Vietnam to Canada. It will be moderated by Ari Van Assche, Professor in the Department of International Business at HEC Montréal and Director of the Economics and Trade Axis of the Chaire d’études asiatiques et indo-pacifiques du CÉRIUM.
This event is in collaboration with the Vietnam Trade Office in Canada.
To register for this event, please contact Ari Van Assche : ari.van-assche@hec.ca.
Emplacement : HEC Montréal Édifice Hélène Desmarais, salle EHD-D.726 (7e étage)




